Dr. Steve Mbaka is one of Nairobi's leading orthopaedic surgeons and sports medicine specialists — board-certified, with 10+ years of surgical experience specialising in sports traumatology, fractures, joint pain, and post-surgical rehabilitation.
The brief: build a professional medical website that communicates expertise clearly and converts visitors into booked consultations — without feeling cold, clinical, or intimidating.
We built the brand from the ground up — positioning, pillars, personality, and campaigns — all rooted in a deep understanding of the Kenyan market and what makes it move.
Mapped the patient journey from search to booking — ensuring every page answered the right question at the right moment.
Clean, mobile-first design that balances clinical professionalism with warmth — approachable for patients, authoritative for referrals.
Dedicated pages for each specialism — sports injuries, fractures & trauma, joint pain & arthritis, and post-surgical rehabilitation.
A prominent Book a Consultation form with success confirmation — the primary CTA on every page, always within reach.