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DIGITAL MARKETING & SOCIAL MEDIA

Growing a luxury interiors brand from 60K to 100.5K — and beyond.

Client
Kitchens & Beyond
Scope
Digital Marketing · Social · Video · Web
Market
Kenya & East Africa
THE BRIEF

Make the digital presence match the physical product.

Kitchens & Beyond is Kenya's premier luxury interiors brand — bespoke kitchens, bathrooms, wardrobes, and full interior design from their flagship showroom at The Promenade, General Mathenge Drive, Westlands, Nairobi.

The brief: evolve their digital presence to match the premium quality of their physical product — making the brand more aspirational and accessible while maintaining its luxury positioning across social media, digital advertising, and web.

OUR APPROACH

Multi-channel. Results-driven. Always premium.

We led the brand's full digital marketing and communications strategy across four key areas:

Step 01

Social Media Strategy

End-to-end social management driving 48% Instagram growth in under 12 months — from 60K to 88.5K followers.

Step 02

Campaign Development

Multi-channel campaigns spanning social, digital ads, print, in-store activations, billboards, and events including the KOHLER 10-year anniversary.

Step 03

Video Production - watch here

Full concept, script, and social rollout for the end-of-year 2025 campaign — a cinematic film with Caroline Mutoko as on-screen host.

Step 04

Website Design - link to site

A refined, luxury-aligned website with image-led storytelling, dedicated service pages, and a consistent visual hierarchy built for scalability.

CAMPAIGN RESULTS (30-DAY PERIOD)

1.068M

Views on promoted Reel
within 3 weeks

+48%

Instagram growth in under 12 months

512,810

Accounts reached :
+128.6% vs previous period

3,222

New followers from one Reel :
74% of monthly growth

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